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Brand Management Strategies

Updated Certificate Program coming Spring 2021.

*If you began your studies under the previous program, our office will reach out to you regarding Certificate completion.

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Required Courses (Prior to January 2021)

SXB 100 Branding: Increase Sales and Performance
SXY 210 Web Analytics: Maximizing Customer Intelligence from Social, Mobile, and E-Commerce
SXB 350 Branding: How to Think Like Your CFO (formerly SXN 130)
SXR 040 Who Are Your Best Customers and How to Motivate Them to Buy
SXB 375 Branding: Crafting the In-Store Experience (formerly SXB 275)
SXB 300  Brand Management Analytics: Measuring the Value of Your Brand
SXB 400  Branding: Practicum in Brand Test Launching

Facilitator: William D'Arienzo