Events

November 9, 2022

Global brands must consistently navigate the protocols, cultures, and shifting legal sands upon which these international trade and marketing realities have functioned. "Environmental, social, and governance" (ESG) can lead to demanding and disruptive protocols, displacing traditional ways of thinking and time-tested norms. 

The forum offered insights and strategies on bedrock issues: regulatory challenges to global trade from ESG and intellectual property standards, reconciling ESG with business growth and revenue objectives, avoiding greenwashing in global ESG advertising/marketing, and protecting brand integrity by leading ESG with company values. 

Keynote Speaker:
Bill D'Arienzo, Founder, WDA Brand Strategies Management

Panelists:
Sydney Price, Founder and CEO, The Knew Purpose (TKP)
Pamela Church, Partner and Head of IP, Baker & McKenzie LLP
Gian Mario Borney, Worldwise Strategy Executive, Advisor, and Educator of Fashion and Luxury Management, Strategic Business Development, and Strategic Alliances

Presented in partnership with the Jay and Patty Baker School of Business and Technology.

October 17, 2022

The pandemic created a perfect storm of conditions that turned working logistical operations into perpetual log-jams. Key leaders across the logistics industry discussed the challenges, costs, where we are now, and what we have learned.

Moderator:
Sonja Chapman, Associate Professor, International Trade and Marketing, FIT

Key Speaker:
Bethann Rooney, Deputy Director, Port Department - PA NY/NJ

Presented in partnership with the Jay and Patty Baker School of Business and Technology.

May 5, 2022 

With Gen Z emerging as the "sustainability generation," the panel discussed international marketing career options influenced by technology, the pandemic, and this consumer group's tendency to be fully online as the digital revolution evolves and as it becomes the most important spending group in 2026.

Moderator:
Mark Greiz, Adjunct Instructor, International Trade and Marketing, FIT; Founder/International Marketing Consultant, Mark Greiz Consulting

Panelists:
Dimitri Koumbis, Integrated Digital Marketer and Lecturer, Parsons School of Design at the New School and Rutgers Business School
Bill D'Arienzo, Ph.D., Founder and Chief Brand Officer, WDA Brand Strategies
Syaman Meagher, NFT and Web3 Evangelist; CEO Consultant to Pre-Rev and Early Growth Stage Startups
Susanna Chow, Founder, Susanna Chow ; former marketing executive at MAC cosmetics and NARS

Presented in partnership with the Jay and Patty Baker School of Business and Technology.

March 30, 2022

ITM alumni discuss how to recognize when a career move will be beneficial or if there is still more opportunity for growth where you are.

Panelists: 
Eric Ezratty, Operations Manager, The Clear Cut Co.
Alia Reyna, Associate Global Security, The Estée Lauder Companies Inc.
Amber Carnahan, Sourcing Analyst, Kohl's 

Presented in partnership with the New York District Export Council on the occasion of World Trade Week.

November 1, 2021

ITM advisory board member Dr. Anastasia Xenias in discussion with Jerry Rauchwerger, entrepreneur and co-founder of Beauty Soutions, Ltd. Rauchwerger discussed the evolution of this rapidly-growing enterprise into a New York exporting powerhouse.

Mistress of Ceremonies: 
Irina Kapetenakis, principal and chief experience officer, corben&lane

Guest of Honor: 
Sandra Campos, CEO of Project Verte and Founder of Fashion Launchpad (former CEO of Diane von Furstenberg)

Presented in partnership with the Jay and Patty Baker School of Business and Technology.