Business of Fashion

Dates

Fall Semester: August 26–December 20, 2024
Fall Registration: April 29–August 30, 2024

Register  Now

 

AC 161 Multimedia Computing for Advertising and Marketing Communications
AC 171 Mass Communications
AC 272 Research Methods in Integrated Marketing Communications
BE 261 Starting a Small Business
EN 321 Strategies of Business Communication
EP 311 Introduction to Entrepreneurship
FM 144 Product Knowledge for Merchandising
FM 201 Social Media Applications for Fashion Business
FM 213 Direct and Digital Marketing for Fashion Business
FM 223 Creative Fashion Presentations
FM 228 The Business of Fashion Styling
FM 300 Case Study Method: Fashion Business Applications
FM 303 Fashion Business Law
FM 304 Business of Virtual Merchandising
FM 305 The Business of Building a Fashion Brand
FM 324 Business of Licensing
FM 326 Sustainability in Fashion Merchandising
FM 330 Data Insights and Fashion Analytics
FM 341 Computer-Aided Product Development I
FM 363 Corporate Social Responsibility
FM 431 Sales Management
FM 441 Computer-Aided Product Development II
HA 201 History of Fashion Photography
HA 215 History of Menswear in Europe and North America
HA 237 Global Fashion: Ancient Origins to Modern Styles
HA 344 European Fashion: Ancient Origins to Modern Styles
HA 346 History of Twentieth-Century Fashion in Europe and the U.S.
IN 320 Compliance Management in International Trade
IN 322 Global Marketing
IN 323 Import/Export Regulations
IN 324 International Marketing Research
IN 341 International Logistics
IN 342 International Corporate Responsibility
IN 423 Global Marketing of Luxury Brands
IN 433 Global Sourcing
MA 311 Mathematical Modeling for Business Applications
MA 321 Data Analysis for Business Applications
MA 322 Statistics, Machine Learning, and Data Mining
MG 114 Principles of Product Construction
MG 153 Excel for Business
MG 242 Principles of Accounting
MG 306 Information Systems: Case Analysis
MG 311 Manufacturing I: Equipment Analysis
PL 431 Philosophy: Ethics
SS 141 Macroeconomics
SS 242 Microeconomics
SS 345 Fundamentals of Finance for Fashion Industries
SS 445 Money and Banking
TS 131 Textile Principles for the Fashion Designer
TS 215 The History of Textile Trade and Technology
TS 332 Technical Design for Sweater Knits
TT 343 Textile Coloration: Principles and Processes
TT 362 Textile Finishing - Principles, Practices and Advancements
TY 101 Introduction to Toy Design

AC 161
Multimedia Computing for Advertising and Marketing Communications
2.0 credits
In state $440.00 Out of state $1322.00

Students develop computer skills applicable to the communications industry, including word processing, spreadsheets, networking, presentations, desktop publishing, and internet research. Through hands-on use, they format such industry-oriented projects as print ads, press releases, and advertising analyses.

 

AC 171
Mass Communications
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Analysis and comparison of mass media and the communication arts as they are used in advertising, marketing, promotion, and the dissemination of public information. Includes an overview of careers available in communications. Students learn communications theory, new electronic media, and their potential applications.

AC 272
Research Methods in Integrated Marketing Communications
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

This course examines the current methods and techniques used to evaluate the effectiveness of marketing, advertising, and promotion. The information-gathering process uses both secondary research data and primary sources. Students create a marketing research project using a variety of research techniques. Prerequisite(s): mathematic proficiency (see beginning of Mathematics section)

BE 261
Starting a Small Business
3.0 credits
In state $660.00 Out of state $1983.00

Investigates the problems and challenges of opening and managing a small business. Emphasis is placed on analysis of financial statements and on developing a business plan.

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EN 321
Strategies of Business Communication
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Students analyze and critically evaluate business situations, learning to think strategically about professional issues, to make sound judgments and decisions, and to articulate them efficiently. Students will learn informative and persuasive communication strategies for professional contexts, and will practice writing, oral and visual presentations, and digital communication. Prerequisite(s): EN 121 or ES 129 or equivalent, and any additional EN course.

EP 311
Introduction to Entrepreneurship
3.0 credits
In state $897.00 Out of state $2712.00

This course introduces students to entrepreneurship and its applicability to the creative arts. It examines some of the legends of the industry and identifies the characteristics necessary for achieving success as an entrepreneur. It reviews today’s creative arts and business landscape and introduces students to the significance of entrepreneurship and its opportunistic position at the cutting edge of this industry.

FM 144
Product Knowledge for Merchandising
3.0 credits
In state $660.00 Out of state $1983.00

Familiarizes students with the terminology and characteristics of merchandise of non-textile fashion accessories and home furnishings at all price levels. Enables retail buyers, product developers, and wholesale salespersons to differentiate criteria for price and quality.

FM 201
Social Media Applications for Fashion Business
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Students explore the social media platforms used by the fashion business industry. Course assignments emphasize blogging, vlogging, Instagram, Snapchat, Facebook, Pinterest, and any emerging social media platforms.

FM 213
Direct and Digital Marketing for Fashion Business
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Presents a comprehensive overview of the direct marketing industry, including its various components and career opportunities. Through the use of case studies and/or assignments, students learn strategic planning: how to choose and merchandise a product, pinpoint a target audience, develop marketing tests, and analyze results. Students are also introduced to the various electronic vehicles currently used in this ever-changing industry.

FM 223
Creative Fashion Presentations
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Students prepare and present fashion information through clinics, shows, and written communiques. They learn how to research, analyze, and forecast fashion trends. Awareness of career opportunities in the fashion industries is fostered. Prerequisite(s): FM 100 or FM 108.

FM 228
The Business of Fashion Styling
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

In the course, students explore the role of a fashion stylist as it applies to the field of merchandising. They learn about career opportunities in fashion styling and wardrobe consulting. The business requirements and entrepreneurial opportunities in the field of fashion styling are explored.

FM 300
Case Study Method: Fashion Business Applications
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Introduction to methodology strategies for fashion business cases. Research and identification of current internal and external environmental factors and business trends for solving fashion business cases. Aspects of the fashion industry are reviewed through various cases and current industry issues.

FM 303
Fashion Business Law
3.0 credits
In state $897.00 Out of state $2712.00

This course provides a practical introduction to the legal environment of the fashion industry. Students learn to anticipate and manage the key legal issues and problems faced by fashion designers and companies from the start-up phase through branding, sourcing, sales, and distribution phases.

FM 304
Business of Virtual Merchandising
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course focuses on the changes in retail merchandising for wholesale showrooms, retail visual merchandising, and online platforms; B2B and B2C business models. This student experience in working in a virtual merchandising environment will be gained through the use of ByondXR Virtual Showroom Platform. This course applies cloud based virtual software that students will use to create virtual showrooms for wholesale and retail brands. Students will apply their skills to merchandise collections, plan and allocate product, and create visual merchandising presentations all in a virtual setting.

FM 305
The Business of Building a Fashion Brand
3.0 credits
In state $897.00 Out of state $2712.00

The Business of Building a Fashion brand explores concepts and skills in creating and launching a fashion brand. Students utilize classroom activities to simulate the business activities and strategies relevant to brand development including concept development, understanding target audience, manufacturing decisions, digital marketing and trademarking, pricing and profit strategies. Prerequisite(s): EN 121 or ES 129 or equivalent.

FM 324
Business of Licensing
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Students examine the business aspects of licensing as they apply to the fashion industry, from licensing assignments through the merchandising approval process. Appropriate skills for negotiating and planning licensed product lines are developed. Business and career opportunities with manufacturers, retailers, product developers, and designers of licensed fashion merchandise are explored.

FM 326
Sustainability in Fashion Merchandising
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Using the case study method and primary research, this course enhances student knowledge of sustainability issues. Attention is also paid to the fiscal implications of implementing sustainability initiatives, illustrating that sustainability and profit are not mutually exclusive.

FM 330
Data Insights and Fashion Analytics
2.0 credits
In state $598.00 Out of state $1808.00

Various social media platforms and databases are used as part of the big data conversation to understand and quantify consumer sentiment on fashion apparel before financial decisions and strategies are finalized. Data Insight and predictive analytics are employed in order to maximize revenue and margin. Critical thinking is required to analyze, interpret, and incorporate data into the final merchandise assortment plan.

FM 341
Computer-Aided Product Development I
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course examines how technology is used to create, merchandise, and communicate during each phase of the product development process. It focuses on the creative and analytical phases of product development, including trend research, data analytics, sourcing for color, silhouette, and patterns, and assortment planning.

FM 363
Corporate Social Responsibility
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Using case studies, students gain an understanding of the importance of corporate ethics and of the ethical challenges faced by retailers, marketers, and manufacturers in the United States. Also addressed are the ways a company manages its retail business processes to produce a positive impact on society, and how it integrates social, ethical, and environmental concerns with retail profit objectives.

FM 431
Sales Management
3.0 credits
In state $897.00 Out of state $2712.00

This course includes the formulation of strategic sales programs for manufactured products and services. Students implement sales programs and evaluate control of the organization’s sales activities. The course blends dynamic processes composed of interrelated sections, all geared to reach the sales objectives.

FM 441
Computer-Aided Product Development II
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course applies web-based content and computer applications during product development. Students implement professional technical packages including bill of materials, construction details, specifications, cost sheets, etc., based on the creative content from FM 341. Prerequisite(s): FM 341

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HA 201
History of Fashion Photography
3.0 credits
In state $660.00 Out of state $1983.00

This course surveys fashion photography from its origins in the nineteenth century to the present, emphasizing its relation to major movements in art and photography and to fashion itself. Through lectures, museum visits, readings and discussions students will consider the work of leading fashion photographers as well as study the fashions they depict. Prerequisite(s): Any HA course.

HA 215
History of Menswear in Europe and North America
3.0 credits
In state $660.00 Out of state $1983.00

This course surveys the history of men's fashion in Europe and North America from its foundation in antiquity through the late 20th century, in the context of the history of art and design and with emphasis on expressions of ideals of masculine beauty, status and power. Prerequisite(s): HA 112 or HA 115 or HA 118

HA 237
Global Fashion: Ancient Origins to Modern Styles
3.0 credits
In state $660.00 Out of state $1983.00

Survey of elite and everyday fashion in Africa, the Americas, Asia and Oceania from ancient origins to the 20th century. Course offers a geographical overview of global styles of adornment and dress, including cross-cultural connections and exchange, focusing on how fashion reflects class, power, and identity.

HA 344
European Fashion: Ancient Origins to Modern Styles
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course surveys the history of fashion in Europe from antiquity to the early 20th century in the context of the history of art and design. The historical evolution of fashionable dress for men and women since the Renaissance is emphasized, by means of illustrated lectures, readings and visits to the Museum at FIT and other institutions with costume collections and exhibitions. Prerequisite(s): HA 112 or HA 115 or HA 118

HA 346
History of Twentieth-Century Fashion in Europe and the U.S.
3.0 credits
In state $897.00 Out of state $2712.00

This course covers the history of fashionable dress during the twentieth century, in the context of the history of art and design, with emphasis on leading fashion designers and their connections and collaborations with fine and decorative artists in Europe and the United States. The development of new global fashion centers during the last quarter of the century is also included. Prerequisite(s): Any HA Course

IN 320
Compliance Management in International Trade
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course identifies major compliance regulations, as well as ethics and sustainability issues, that impact fashion companies, the agencies that implement them, as well as the organizations that monitor them. The course will focus on how firms adjust their processes to incorporate compliance assessment, manage tracking, surveys, testing, and document preparation. Prerequisite(s): IN 312

IN 322
Global Marketing
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Introduction to the research techniques and implementation strategies practiced in global marketing by the fashion and related industries. Students examine the major trends revolutionizing international marketing, the evolution of international companies into global firms, and the expanding role of e-commerce. The role of intercultural communication and negotiation styles in global marketing strategies is studied in detail.

IN 323
Import/Export Regulations
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Import and export regulations enforced by the U.S. Customs Service are presented, including ECCN and HTSUS classification, country of origin, customer screening, export licensing, quota/visa, required import/export documentation, and valuation. Students develop an import or export international business plan. Prerequisite(s): IN 312

IN 324
International Marketing Research
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Students learn how to plan, implement, and present an international marketing research project. The course explores secondary data that are available through libraries, public agencies, and online resources and analyzes strategies for generating primary data in foreign markets. International team-building and presentation skills are reviewed and practiced. Lectures and critiques are provided by guest speakers from the industry. Prerequisite(s): IN 322

IN 341
International Logistics
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

International logistics, the organized movement of goods, services, and people globally, is explored. Students survey the impact of market forces, government regulations, labor challenges, and technological change on transportation systems. Students use 3D modeling software to visualize cargo and explore improvements in transport efficiency while considering the environmental impact of trade.

IN 342
International Corporate Responsibility
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Students study the sustainability movement, and how ethical, social, and environmental issues are being addressed by multinational corporations. Through the review of current case studies, the course examines the role of fashion businesses in creating socially responsible and eco-friendly global supply chains and their effect in international trade policies.

IN 423
Global Marketing of Luxury Brands
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Through case studies, business articles, and position papers, students learn how international luxury brands are affected by globalization, how they compete for emerging markets and use elements of sustainability and social responsibility in their competition strategies. Students explore the concept of the global consumer and the impact of this consumer on marketing strategies. Prerequisite(s): IN 322 or approval of instructor

IN 433
Global Sourcing
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Students examine the import marketing process, import regulations, sources of supply, supplier management and development, and transportation in order to learn how to participate in the global marketplace and negotiate in cross-cultural situations. Prerequisite(s): IN 323

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MA 311
Mathematical Modeling for Business Applications
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

To instill the value of mathematics as a tool for modeling real-life situations, this course focuses on an analytical approach to business decision-making. Topics covered include finance, cash flow, probability, linear programming, and the business applications of basic equations. Microsoft Excel is used. (G2: Mathematics) Prerequisite(s): mathematic proficiency (see beginning of Mathematics section)

MA 321
Data Analysis for Business Applications
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This course covers intermediate statistics topics with applications to business. Students graph, manipulate, and interpret data using statistical methods and Excel. Topics include data transformations, single and multiple regression, time series, analysis of variance, and chi-square tests. Applications are from the areas of retail, finance, management, and marketing. (G2: Mathematics) Prerequisite(s): MA 222

MA 322
Statistics, Machine Learning, and Data Mining
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

This is an introduction to statistical techniques for machine learning and data mining. It emphasizes mathematical methods and computer applications related to automated learning for prediction, classification, knowledge discovery and forecasting in modern data science. Special emphasis will be given to the collection, mining, and analysis of massive data sets. (G2: Mathematics)Prerequisite(s): MA 222 and mathematic proficiency (see beginning of Mathematics section)

MG 114
Principles of Product Construction
3.0 credits
In state $660.00 Out of state $1983.00

This course will give the students a comprehensive working knowledge of product development and its transaction to in-production patterns and final patterns. They will learn how products can be made that meet all fit, quality, production, and other customer requirements. Prerequisite(s): TS 110 or TS 111 or or TS 131 or TS 115 and TS 015

MG 153
Excel for Business
2.0 credits
In state $440.00 Out of state $1322.00
Online: In state $470.00 Out of state $1352.00

This course prepares students to firm up their fundamental skill of Microsoft Excel 2016 for all business types and a very wide range of personal use. Excel program referring to MS 2016 textbook and Lynda.com helps you to prepare and develop a professional level-competency in Excel 2016. Students will develop a fundamental computer filing and operation in a corporate setting. At the completion of the course students will be prepared to take the MOS-Microsoft Certification Application Specialist Exam (MCAS) for a Certificate in Excel.

MG 242
Principles of Accounting
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

This introductory course covers the accounting cycle leading to the creation of a business’ financial statements. Topics include double-entry accounting, adjusting and closing entries, trial balances, inventories, bank reconciliation, specialized journals, accounts receivable, bad debts, and depreciation. Partnership and corporation accounting are also covered.

MG 306
Information Systems: Case Analysis
2.0 credits
In state $598.00 Out of state $1808.00
Online: In state $628.00 Out of state $1838.00

This course presents an overview of Business Information Systems (BIS) and how technology must support all business initiatives. Students will problem solve different business situations with case studies, spreadsheets and database assignments. Areas to be covered include operations management, manufacturing, sales, marketing, finance, human resources and accounting. Prerequisite(s): MG 153 or equivalent

MG 311
Manufacturing I: Equipment Analysis
3.0 credits
In state $897.00 Out of state $2712.00

Students develop a familiarity with the various kinds of assembly equipment used to construct sewn products. Stitchology, specifications development, and sourcing are also covered.

PL 431
Philosophy: Ethics
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

An introduction to philosophy in general and to ethics in particular. Philosophy is presented as an ongoing activity with emphasis on providing students with logical and conceptual tools for dealing with real-world situations. The course is oriented toward the development of the student’s ability to use reason to evaluate arguments, particularly ethical arguments. (G7: Humanities)

SS 141
Macroeconomics
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Introduction to basic principles and characteristics of economic systems. Primary emphasis is on macroeconomic issues, including national income determination, monetary and fiscal policy, and current economic problems. (G4: Social Sciences).

 SS 242
Microeconomics
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

Examines the principles underlying the behavior of business firms, resource owners, and consumers within a system of price-making markets. Emphasis is on pricing, resource allocation, cost analysis, price determination under market structures ranging from competition to monopoly, and a functional approach to the distribution of income. (G4: Social Sciences) Prerequisite(s): SS 141

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 SS 345
Fundamentals of Finance for Fashion Industries
3.0 credits
In state $897.00 Out of state $2712.00

This course focuses on the basic principles and concepts of international finance relevant to the fashion-related industries. Topics include the world financial system and institutions, and financial instruments and their use from a practical standpoint. (G4: Social Sciences) Prerequisite(s): SS 141 and SS 242

 SS 445
Money and Banking
3.0 credits
In state $897.00 Out of state $2712.00
Online: In state $942.00 Out of state $2757.00

Reviews the monetary and banking system of the United States, with emphasis on its structure and regulation. The theoretical framework of the monetary system and its relation to monetary policy are also studied. (G4: Social Sciences) Prerequisite(s): SS 242

 TS 131
Textile Principles for the Fashion Designer
3.0 credits
In state $660.00 Out of state $1983.00
Online: In state $705.00 Out of state $2028.00

A survey course in textile principles specifically structured for students majoring in fashion design. The course of study defines basic elements of textile development from fibers through yarn, fabric formation, color, prints, and finished goods. The course introduces students to the concepts of sourcing textiles globally. The laboratory portion introduces methods for the basic identification of textile materials and fundamental analysis.

 TS 215
The History of Textile Trade and Technology
2.0 credits
In state $440.00 Out of state $1322.00

This course surveys historical events and developments that have shaped today’s textile industry. Aspects of the textile trade from the Bronze Age through the early 21st century are introduced and the evolution of industrial textile technologies addressed

 TS 332
Technical Design for Sweater Knits
3.0 credits
In state $897.00 Out of state $2712.00

Students learn the technical principles of weft knitting and sweater knit construction. Emphasis is placed on knitted fabric structures, sweater construction and production procedures, and spec’ing and fitting of garments. Prerequisite(s): TS 110 or TS 111 or TS 115 and TS 015 or TS 131 or approval of TDM chair

 TT 343
Textile Coloration: Principles and Processes
3.0 credits
In state $897.00 Out of state $2712.00

This course emphasizes methods for preparation of fabrics prior to coloration, coloration auxiliaries, dye classification and sourcing, coloration theory, coloration of natural and manufactured textiles, modern coloration processes and equipment, color formulation, measurement and matching, and sustainable textile coloration. The laboratory part of this course reinforces concepts discussed in lectures. Prerequisite(s): TS 110 or TS 111 or TS 115 and TS 015 or TS 131 or approval of TDM chair

 TT 362
Textile Finishing - Principles, Practices and Advancements
2.0 credits
In state $598.00 Out of state $1808.00

This course provides students with a comprehensive study of the principles and practices of textile finishing technologies, allowing them to evaluate the functionalities and principles of finishes applied to textiles. Both conventional and emerging technologies are discussed. Sustainable textile finishing including reglatory and social compliance are also emphasized. Prerequisite(s): TS 110 or TS 111 or TS 115 and TS 015 or TS 131 or approval of TDM chair

 TY 101
Introduction to Toy Design
1.5 credits
In state $330.00 Out of state $991.50

This introductory course is designed for students interested in exploring the area of toy design. Students learn the design and invention process, as well as effective ways to visually communicate concepts for toy products. Some drawing skills are needed.

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