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FALL RETURN 2021:   Find details about FIT’s full return to campus for fall classes.

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Communications and External Relations

What We Do

The Division of Communications and External Relations (CER) directs FIT’s communication initiatives in support of the college’s strategic plan and brand identity. We promote FIT as an innovative, global leader in higher education, and an influential contributor to the creative economy. Responsible for media relations, social media, publications, photography, video, writing, digital communications, government and community relations, Newsroom, and Hue magazine, CER creates original content and collaborates with all areas of the college to tell the FIT story to all its audiences, internal and external.

» Learn About Our Planning and Budget Process

How We Help

To support FIT’s integrated marketing communications program, we can help you develop effective and on-brand materials and identify appropriate ways to reach your audience. Do you want to promote an event or activity—or arrange photo or video coverage? Need to update or create a web page? Or propose a story idea for FIT Newsroom or Hue magazine? Do you need a comprehensive communications plan? We can help.

Make an Inquiry

d on light pole

Coordinating all of FIT’s paid media in conjunction with the college’s ad agency

student with buttons in front of wall decal
Brand Identity

Telling the FIT story with our brand Nurturing Unconventional Minds

security guard
Crisis Communications

Serving as the centralized unit for communications in the event of an emergency

annual fashion show in the great hall
Events Management and Facilities Rental

Offering FIT’s space rental options, with venues from expansive to intimate

ribbon cutting ceremony
Government and Community Relations

Connecting FIT to federal, state, and city governments, and to our local community

students walking in front of the dubinsky center
Internal Communications

Working to keep our community informed and connected

marketing word cloud

Creating strategic promotional campaigns to support the college

reporters interviewing l l cool j
Media and Public Relations

Overseeing interactions with the media for individual employees and the college

photographer with camera
Photography and Video

Capturing images and video to support communications

collage of print materials
Print Publications

Supporting recruitment, development, campus activities and more

collage of instagram posts
Social Media

Coordinating the college’s activities on Facebook, Twitter, Instagram and LinkedIn 

two hands laying on computer keyboard
Web Communications

Managing the content of FIT’s comprehensive communications channel