Mark Greiz

Adjunct Assistant Professor | International Trade and Marketing

Education

BBA, Hofstra University
MBA, University of Hawaii

Biography

Mark Greiz is an adjunct instructor and an international marketing consultant with a focus on the Asia-Pacific region. Greiz has an MBA from the University of Hawaii and nearly 20 years experience in international marketing and business development with a focus on fashion, cosmetics, salon, spa, accessories, health, and fitness.

Fluent in Mandarin and Japanese, Greiz has lived in China, Taiwan, the Philippines, and Japan. He has worked with many global, regional, and local brands to develop business throughout the Asia-Pacific and Middle Eastern regions. Greiz is an expert in the Chinese market and has been involved in projects ranging from market entry, branding, marketing communications, franchise and retail development, product development, and channel strategy.

Projects and brand collaborations include Sephora, XpresSpa, Dashing Diva, Jeans West, Li Hong Yan, InSh, Boyd's Dept Store, Jefen by Frankie Xie, Flex Resorts and Real Estate, Oyea Optical, Telent Outdoor, and Store Specialists Inc. (the Philippine master franchisee/licensee of over 50 major fashion and luxury brands).

Website

Mark Greiz Consulting