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RESTART FALL 2020:   See FIT’s plans and guidelines for fall campus operations, teaching, and learning.

In this section

Brand Management Strategies

Due to the COVID-19 pandemic, all Fall courses have been moved to online and remote environments. Course sections listed as "Blackboard" are conducted in a traditional online environment, with students logging in on their own schedule to do the coursework. "Blackboard-Remote" courses meet via teleconference at specific times when attendance is required; students will receive login information and instructions after they register.

In depth strategic courses featuring cutting-edge instruction on how to cultivate customer emotional bonding for fashion products to foster increased sales, product recognition, and market dominance. Courses can be taken as part of a certificate or on an individual basis.

Register online below or view other registration options.

Click on the Course Titles below to view descriptions and any materials or supplies needed for each course.

Fall 2020 Schedule

COURSE &
SECTION

COURSE TITLE

COURSE DATES

LEARNING
PLATFORM

PRICE

REGISTER ONLINE

SXB 100 55B

Brand Strategies: Creating and Marketing Brands and Increasing Sales, Market Share, and Profits

Remote Course:
October 10, 17, 24  
10:00AM-3:30PM EDT

Blackboard - Remote

$450

Course in progress.

SXB 300 55A

Brand Metrics: Measuring, Managing, and Monetizing A Brand's Value

Remote Course:
October 29, November 5,
12, 19, December 3

R 6:00PM-9:00PM EDT

Blackboard - Remote

$450

REGISTER BEFORE
4PM ON OCT 27

SXB 350 55A

Branding: How to Think Like Your CFO

Remote Course:
November 21  
9:00AM-4:00PM EST

Blackboard - Remote

$180

REGISTER BEFORE
4PM ON NOV 19

SXB 375 55A

Branding: Crafting the In-Store Experience

Remote Course:
October 14, 21, 28
W 6:30PM-9:30PM EDT

Blackboard - Remote

$270

Course in progress.

SXB 400 55A

Brand Lab Practicum: Create and Write A Brand Marketing Plan

Remote Course:
December 7, 9, 14, 15, 16
(Dec15 (T): individual sessions)

MW 6:00PM-9:00PM EST

Blackboard - Remote

$450

REGISTER BEFORE
4PM ON DEC 5

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