Advertising and Marketing Communications
All students attending class on the FIT campus must show proof of vaccination against
COVID-19. For more information, see: Immunization Requirements.
Students are encouraged to register early, as classes may fill up or be canceled due
to low registration.
Summer 1
May 25–June 30
Summer 2
July 5–August 1
Questions about course content? Contact:
Advertising and Marketing Communications - (212) 217-4470
AC 111
Advertising and Promotion
3.0 credits
In state $660.00 Out of state $1,983.00
Online: In state $705.00 Out of state $2,028.00
Concepts, perspectives, and methods for the development and implementation of integrated
marketing communications programs for producers, manufacturers, and retailers are
analyzed and critiqued.
Summer 1 | ||||
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CRN | Section | Day | Time | Location |
3629 | OL1 | ONLINE |
Summer 2 | ||||
---|---|---|---|---|
CRN | Section | Day | Time | Location |
3640 | OL2 | ONLINE |
AC 171
Mass Communications
3.0 credits
In state $660.00 Out of state $1,983.00
Online: In state $705.00 Out of state $2,028.00
Analysis and comparison of mass media and the communication arts as they are used
in advertising, marketing, promotion, and the dissemination of public information.
Includes an overview of careers available in communications. Students learn communications
theory, new electronic media, and their potential applications.
Summer 2 | ||||
---|---|---|---|---|
CRN | Section | Day | Time | Location |
3641 | OL1 | ONLINE |