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Loretta Lawrence Keane

Loretta Lawrence KeaneLoretta Lawrence Keane is vice president for Communications and External Relations, where she oversees a 30-person team responsible for developing and implementing an integrated program of marketing, communications, public relations, fundraising, alumni relations, and government/community relations.

Currently, Keane also serves as past president of the State University of New York Council for University Advancement, a business organization of 800 advancement professionals serving the 64 campuses of SUNY.  

At FIT, Keane provides overall leadership and planning for a comprehensive advancement program in order to build image and support, enhance visibility and reputation, and advance the understanding of the colleges mission and strategic goals. She manages a centralized budget for all internal and external marketing and communications activities.

Keane participates throughout the campus as a member of the President's Cabinet, College-wide Strategic Planning Committee, Crisis Management Team, and Commencement Committee (as chair). She has also been a member of the Student-Faculty Corporation (as president), C-Squared Building Project (as deputy director), Marketing Communications Committee (as chair), College-wide Curriculum Committee (ex-officio), and Vice President's Academic Cabinet.

Serving in various capacities for 25 years, she started her career in higher education at Pratt Institute, which was followed by Polytechnic University, where she was director of publications.

Keane is a graduate of St. Francis College, where she earned a BA in English Literature and an AAS in Business Administration. In 2005, she completed the Institute for Educational Management program offered by the Harvard Institutes for Higher Education.

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