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International Trade and Marketing

Summer 1 Courses

May 28 - July 1

Summer 2 Courses

July 8 - August 1

Questions about course content? Contact:
International Trade and Marketing for the Fashion Industries - 212 217.4280

IN 312
International Trade
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
Introduces international trade as it is practiced today. Students learn how various industries have developed different international trade patterns and how the internet is rapidly changing this field. Focus is placed on international trade as an industry, professional opportunities, project management, intercultural skills, and technical trends in logistics and online research.

Summer 2

CRN Section Day Time Location
2673 OL1 Online


IN 322
Global Marketing
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
Introduction to the research techniques and implementation strategies practiced in global marketing by the fashion and related industries. Students examine the major trends revolutionizing international marketing, the evolution of international companies into global firms, and the expanding role of e-commerce. The role of intercultural communication and negotiation styles in global marketing strategies is studied in detail.

Summer 1

CRN Section Day Time Location
2674 OL1 Online


IN 323
Import/Export Regulations
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
Prerequisite: IN 312
Import and export regulations enforced by the U.S. Customs Service are presented, including ECCN and HTSUS classification, country of origin, customer screening, export licensing, quota/visa, required import/export documentation, and valuation. Students develop an import or export international business plan.

Summer 2

CRN Section Day Time Location
2675 OL1 Online


IN 342
International Corporate Responsibility
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
Students study the sustainability movement, and how ethical, social, and environmental issues are being addressed by multinational corporations. Through the review of current case studies, the course examines the role of fashion businesses in creating socially responsible and eco-friendly global supply chains and their effect in international trade policies.

Summer 2

CRN Section Day Time Location
2676 OL1 Online


IN 433
Global Sourcing
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
Prerequisite: IN 323
Students examine the import marketing process, import regulations, sources of supply, supplier management and development, and transportation in order to learn how to participate in the global marketplace and negotiate in cross-cultural situations.

Summer 1

CRN Section Day Time Location
2677 OL1 Online


IN 443
International Business Strategies and Fashion Law
3.0 credits
Online: In-state $903.00   Out-of-state $2,643.00
This management course introduces the strategic business considerations faced by international fashion firms as they set up operations in foreign markets. Students examine the market entry process of fashion firms and identify key financial, legal, management, and marketing issues.

Summer 1

CRN Section Day Time Location
2678 OL1 Online

 

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