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International Trade and Marketing

Winter 2019 Courses

January 2 - January 17

Spring 2019 Courses

January 28 - May 22

Questions about course content? Contact:
International Trade and Marketing for the Fashion Industries - 212 217.4280

IN 312
International Trade
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Introduces international trade as it is practiced today. Students learn how various industries have developed different international trade patterns and how the internet is rapidly changing this field. Focus is placed on international trade as an industry, professional opportunities, project management, intercultural skills, and technical trends in logistics and online research.

Spring

CRN Section Day Time Location
13240 OL1 ONLINE
12369 75A M 6:30 PM-9:20 PM A336


IN 313
International Business Transactions
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
The management of international trade transactions is introduced, with emphasis on agency, distributorship, franchising agreements, import/export, and licensing. Students learn the theory and practice of conducting international negotiations and how to apply the self-regulatory standards used in international trade. The use of the internet and business-to-business e-commerce websites to transact international business is also examined.

Spring

CRN Section Day Time Location
10767 OL1 ONLINE


IN 322
Global Marketing
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Introduction to the research techniques and implementation strategies practiced in global marketing by the fashion and related industries. Students examine the major trends revolutionizing international marketing, the evolution of international companies into global firms, and the expanding role of e-commerce. The role of intercultural communication and negotiation styles in global marketing strategies is studied in detail.

Spring

CRN Section Day Time Location
10768 OL1 ONLINE
14130 OL2 ONLINE
15909 OL3 ONLINE
17116 75A R 6:30 PM-9:20 PM C310


IN 323
Import/Export Regulations
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Prerequisite: IN 312
Import and export regulations enforced by the U.S. Customs Service are presented, including ECCN and HTSUS classification, country of origin, customer screening, export licensing, quota/visa, required import/export documentation, and valuation. Students develop an import or export international business plan.

Spring

CRN Section Day Time Location
10769 OL1 ONLINE
15910 OL2 ONLINE
15600 75A R 6:30 PM-9:20 PM A337


IN 324
International Marketing Research
3.0 credits
In state $858.00 Out of state $2,598.00
Prerequisite: IN 322
Students learn how to plan, implement, and present an international marketing research project. The course explores secondary data that are available through libraries, public agencies, and online resources and analyzes strategies for generating primary data in foreign markets. International team-building and presentation skills are reviewed and practiced. Lectures and critiques are provided by guest speakers from the industry.

Spring

CRN Section Day Time Location
12673 75A T 6:30 PM-9:20 PM A336


IN 341
International Logistics
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
International logistics--the organized movement of goods, services, and people across countries--is explored. Students survey the impact of the market, government regulations, and technological forces on ground, ocean, and air transportation systems. International conventions and the role of unions in logistics are also studied.

Spring

CRN Section Day Time Location
13241 OL1 ONLINE


IN 342
International Corporate Responsibility
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Students study the sustainability movement, and how ethical, social, and environmental issues are being addressed by multinational corporations. Through the review of current case studies, the course examines the role of fashion businesses in creating socially responsible and eco-friendly global supply chains and their effect in international trade policies.

Winter

CRN Section Day Time Location
1354 OL1 ONLINE

Spring

CRN Section Day Time Location
12140 75A M W 5:10 PM-6:25 PM A337


IN 423
Global Marketing of Luxury Brands
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Prerequisite: IN 322 or approval of instructor
Through case studies, business articles, and position papers, students learn how international luxury brands are affected by globalization, how they compete for emerging markets and use elements of sustainability and social responsibility in their competition strategies. Students explore the concept of the global consumer and the impact of this consumer on marketing strategies.

Spring

CRN Section Day Time Location
15911 OL1 ONLINE
15497 BL1 W 6:30 PM-9:20 PM A336


IN 424
Export Promotion Marketing
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Prerequisite: IN 322
This course is an introduction to the variety of export assistance policies, programs, and initiatives available to U.S., foreign, and global businesses to effectively market fashion-related goods and services. Students examine various export promotion strategies organized by the U.S. government, foreign governments, and bilateral and private-sector joint programs that aid in the exportation of goods and services.

Spring

CRN Section Day Time Location
15586 OL1 ONLINE


IN 433
Global Sourcing
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Prerequisite: IN 323
Students examine the import marketing process, import regulations, sources of supply, supplier management and development, and transportation in order to learn how to participate in the global marketplace and negotiate in cross-cultural situations.

Spring

CRN Section Day Time Location
13141 OL1 ONLINE
13155 75A M W 5:10 PM-6:25 PM B923
12370 75B R 6:30 PM-9:20 PM A336


IN 434
International Management
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
This course is a guide to the world of international business and addresses the myriad factors that influence decision makers working in this environment. Students assess how organizational structure, personnel decisions, resource planning and allocation, and other business alternatives are affected by a firm's global participation.

Spring

CRN Section Day Time Location
13565 OL1 ONLINE


IN 441
International Business Law
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Students develop a thorough understanding of the legal framework for international business transactions in the fashion and related industries. They learn how international sales contracts are structured, how international trade rules and national laws apply to cross-border transactions, and how international business disputes are settled.

Winter

CRN Section Day Time Location
1355 OL1 ONLINE


IN 442
International Finance
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
Prerequisites: MA 222 or MA 311
Students learn to use the basic principles and techniques of international financial management and develop an understanding of the financial environment in which multinational corporations and small international businesses operate. Focus is on international capital budgets and capital structure, international cash management, international tax regulations, management of currency and exchange-rate risks, and short- and long-term trade finance.

Spring

CRN Section Day Time Location
11129 OL1 ONLINE


IN 443
International Business Strategies and Fashion Law
3.0 credits
In state $858.00 Out of state $2,598.00
Online: In state $903.00 Out of state $2,643.00
This management course introduces the strategic business considerations faced by international fashion firms as they set up operations in foreign markets. Students examine the market entry process of fashion firms and identify key financial, legal, management, and marketing issues.

Spring

CRN Section Day Time Location
16330 OL1 ONLINE
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