Not all courses are offered every semester.
Links direct you to current offerings.
A total of 10 courses (9 required and 1 personal choice) is needed to complete this certificate.
Required courses (recommended in this order)
SXB 100 - Increase Sales and Profits Through Brand Management
SXR 050 - Intro to Branding: The Art of Customer Bonding
SXN 130 - How to Think Like a CFO: A Behind-the-Scenes Look at Fashion's Bottom Line
SXR 040 - Who Are Your Best Customers and How to Motivate Them to Buy
SXB 200 - Brand Marketing Communications for Image and Meaning
SXB 250 - New World Branding: Social Media Applications and Impact
SXB 275 - Crafting the In-Store Experience to Convey the Brand
SXB 300 - Brand Management Analytics: Maximizing the Value of Your Brand
SXB 400 - Brand Lab: Practicum in Brand Analysis for Business Development
Personal choice courses* (choose 1)
SXY 100 - Intro to the Power of "Big Data"
SXY 200 - Digital Analytics: The Key to Unlocking Customer Intelligence
SXR 055 - Introduction to E-Commerce and Digital Retailing
*Inquire with a Professional Studies advisor about the possibility of substituting an alternate class. It is possible to satisfy personal choice requirements with programs from other Business Certificates programs.
Facilitator: William D'Arienzo
Students interested in a Professional Development Certificate of Completion must file an affidavit/Online Certificate Declaration after completing the first class of the certificate program. This will also enable you to obtain your official FIT ID.
- Log into MYFIT with your username and password at https://myfit.fitnyc.edu
- Select STUDENT tab
- Under Online Resources select ONLINE INFORMATION SYSTEM
- In the MAIN MENU options select STUDENT
- Scroll down and select ONLINE CERTIFICATE DECLARATION
- Select NON-CREDIT CERTIFICATE
- Select your program
*Students who are not currently registered for a class may
experience difficulties in filing their affidavit online. If you
encounter any problems processing your affidavit please contact Andrea
Adkins Miller at email@example.com with your name, email
address and the name of the certificate you are completing.
For login difficulties please contact the I.T. Department at 212.217.4357