Pet Product Design and Marketing

Comprehensive training in design, marketing, and branding of apparel, accessories and pet lifestyle products for developing a line or starting a business.

Not all courses are offered every semester.
Links direct you to current offerings.

A total of 9 courses is required to complete this certificate. 

SXD 600 is the recommended first course and either SXD 625 or SXD 630 is the recommended third course.
The recommended sequence is as follows:

Required courses:
SXD 600 Who's Who in the Pet Products' World: Makers, Shakers, and Social Media
SXD 605 Introduction to Pet Product Brand Creation
SXD 625 Pet Apparel Fashion and Design
SXD 630 Pet Accessories and Lifestyle Product Design
SXD 635 Quick Sketching for the Pet-Product Business
SXD 640 How to Get Your Pet Apparel and Product Concepts to Market
CEO 005 Legal Basics for Business Start-Ups
 

Free-choice courses (choose two), should be taken after SXD 635 or before CEO 005:
SXD 628 Patternmaking for Dog Garments
SXD 629 Advanced Patternmaking for Petwear (for experienced apparel designers and producers)
SXF 020 Costing: How to Win the Garment Game
SXF 115 Social Media and Viral Marketing: How to Generate a Buzz for Your Brand
CEO 010 How to Launch an Online Business
CEO 011 Fundamentals of Online Retailing

Facilitators: Janet Brav and Deborah David

Students interested in a Professional Development Certificate of completion must file an affidavit form after completing the first course in the certificate. This will also enable you to obtain your official FIT ID. To access the form log into your account at https://myfit.fitnyc.edu, in your student tab click on Online Information System, in the Main Menu click on Student, then click Online Certificate Declaration and proceed to declare your noncredit certificate.