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Course Descriptions

GF 511
Fashion for Global Markets

Explores fashion in the global marketplace, focusing on the effects of social, cultural, and economic factors on the merchandising and marketing of branded and licensed products. Working in teams, students develop a cohesive product line based on either an existing brand or hypothetical brand.

3 credits

GF 551
Production Management and Supply Chain

Focuses on production management and supply chains, including sales forecasting, sourcing materials, sourcing contractors, cutting procedures and techniques, assembly procedures and techniques, quality control and costing, and the warehousing and shipping of finished products. Emphasizes gearing production to fit the manufacture of goods for a specific market.

3 credits

GF 552 
Business Policy

Analyzes the functions and responsibilities of senior management, the crucial problems that affect the success of the total corporate enterprise, and the decisions that determine the direction of the organization and shape its future. Taught through readings, case studies, and electronic simulation, students will consider the fundamental theoretical question of strategic management: why do some firms perform better than others?

3 credits

GF 561
Global Marketing and Fashion Brand Management

Explores the challenges facing apparel manufacturers and retailers in penetrating multinational markets. Focuses on analysis of successful examples of international brand profusion. Topics covered include: analyzing potential of global markets, identifying the target consumer and the competition, brand positioning, market testing, centralization vs. localization, customization, licensing vs. vertical, launch strategies, distribution and logistical challenges, and marketing campaigns for introduction. Students will formulate an original marketing plan for the worldwide distribution of a hypothetical brand.

3 credits

GF 581
Seminar: New York

One of three intensive international seminars. In each, graduate students for FIT; Hong Kong Polytechnic University, Hong Kong; and Institut Francais de la Mode, Paris, convene for two weeks at one of the participating institutions for lectures and site visits that explore aspects of the fashion industry specific to that city and region. Topics covered include fashion influences and trend spotting, consumer behavior, major retailers and their strategies for success, and production capabilities.

3 credits

GF 583

Culture and International Business

Explores the relationship of international business practices to various national cultures. Applies concepts borrowed from cultural anthropology and sociology to specific problems and situations encountered in international business. Using case studies, team projects, and simulation exercises, to highlight common dilemmas encountered in marketing, negotiations, human resources, business communications, organizational structure and management.

3 credits

GF 584
Seminar: Paris

One of three intensive international seminars. In each, graduate students for FIT; Hong Kong Polytechnic University, Hong Kong; and Institut Francais de la Moda, Paris, convene for two weeks at one of the participating institutions for lectures and site visits that explore aspects of the fashion industry specific to that city and region. Topics covered include fashion influences and trend spotting, consumer behavior, major retailers and their strategies for success, and production capabilities. Parisian emphasis on marketing of luxury goods.

3 credits

GF 585
Seminar: Hong Kong

One of three intensive international seminars. In each, graduate students for FIT; Hong Kong Polytechnic University, Hong Kong; and Institut Francais de la Moda, Paris, convene for two weeks at one of the participating institutions for lectures and site visits that explore aspects of the fashion industry specific to that city and region. Topics covered include fashion influences and trend spotting, consumer behavior, major retailers and their strategies for success, and production capabilities. Hong Kong emphasis on manufacturing and how current technology affects the production and the supply chain.

3 credits

GF 586 
Global Retail Management

Examines the origins of retail, the leaders and events which have contributed to the modern business landscape, and the role of emerging markets in redefining the interpersonal and cultural impact on profitability. Students will explore how retail companies manage departments, personnel functions, effective teams, technology, and social networks to achieve and retain a competitive advantage.

3 credits

GF 612
Challenges to Profitability

Explores the difficulties facing apparel manufacturers and retailers in an increasingly competitive global marketplace. Lecture and guest-speaker topics include cost of goods and increased operating expenses, efficient supply-chain management, guaranteed gross margin percentages. Includes assigned reading and case studies.

3 credits

GF 621
Politics and World Trade Today

Explores the influence of politics on contemporary world trade. The political agendas that come into play when countries are formulating multilateral and bilateral agreements to establish trade rules are examined. Organizations such as the World Trade Organization are studied for their influence on worldwide trade practices. The risks and benefits of conducting global business is emphasized.

3 credits

GF 691
Capstone Seminar

The capstone presentation is a research and data intensive project, designed to creatively analyze a problem within the global apparel industry and to provide recommendations for its improvement. Through primary research, such as executive interviews and surveys; and secondary research, such as charts, graphs, storyboards, journals, government documents, marketing data, and other authoritative sources, students individually or in teams will provide  supporting arguments for their recommendations. Topics may include challenges in merchandising, sourcing, marketing, financial management, leadership, technology, or design and entrepreneurship. Students will collaborate with law students from the Cardozo School of Law where they will gain a better understand of the legal issues inherent in their topic.

At the end of the final semester, a panel of industry experts will judge the presentations for relevance, depth of analysis, logical narrative, and creativity and originality of recommendations. Finalists will present in January to an audience of family, friends, colleagues, faculty, and industry managers and executives.

3 credits


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