/prototype.js/validation.js/effects.js /robots.txt

Advertising and Marketing Communications - One-Year Associate Degree Program - Fall 2011 Curriculum

This curriculum applies to students entering in Fall 2011 only. Currently enrolled FIT students should refer to FIT catalog of their entering year.

Semester 1
MAJOR AREA AC 111 Advertising and Promotion 3
AC 114 Marketing for Integrated Marketing Communication 3
AC 141 Journalism 3
AC 171 Mass Communications 3
RELATED AREA CD 122 Digital Layout I 2
FM 114 Intro. to the Fashion Industry 3

Semester 2
MAJOR AREA AC 221 Publicity Workshop 3
AC 222 Sales Promotion 3
AC 231 Advertising Copywriting 3
AC 271 Audiences and Media 3
AC 272 Research Methods in IMC 3
choice See Major Area electives* 3-4

TOTAL Minimum Required

MAJOR AREA: 30-31 credits
RELATED AREA: 5 credits
TOTAL Minimum Required: 35 credits


CHOICE of AC 113, 242, 262, 341, 362, IC 297 or IC 298.


A 2-semester evening/weekend option is available for this degree program (see page xx or visit the FIT web site at www.fitnyc.edu/evening_weekend). The sequence of courses is the same as that listed on this page.

FIT LibraryThe Museum at FIT
See More of FITMy FITContact UsGive to FITTake a CourseApplyVisit FIT Adult Learners & Career ProfessionalsEmployers & IndustryAlumni: The Power of ConnectionFaculty & StaffCurrent StudentsParentsRecently Accepted Students FIT & NYCNews & EventsAthletics & RecreationCampus LifeAdmissionsAcademicsAbout FIT
MyFIT Home